Thesis On Advertising Ethics

Thesis On Advertising Ethics-15
If you have obtained ethics approval, you must insert an Ethics Statement on page iv of your thesis - it should also display in your Table of Contents.

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Advertising; Facebook; Communication; Information The hour today is the hour of mass communication.

Advertising in particular has become an indispensible mode of communication with the market.

This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.

Visit for more related articles at Journal of Mass Communication & Journalism One of the controversial topic advertisers must deal with is the issue of advertising to children.

It is important to many companies to communicate directly with children.

However only being sensitive to the naiveté of children as consumers will they be able to do so freely and avoid the conflict with those who believe children should be protected from advertising.On the other hand are those that advertising is a part of life and children must learn to deal with it in consumer socialization process of acquiring the skills needed to function in the market place.Some feel that parents should be involved in helping children interpret advertising and can refuse to purchase products they believe are undesirable for their children.Although may influences affect a child’s personal and social development, it remains the prime responsibility of the parents to provide guidance for children.Advertisers should contribute to this parent-child relationship in a constructive manner.If you have additional questions about Ethics Approval and your thesis, please book an appointment online, or e-mail [email protected] understand that it is not an easy thing to come up with a good research topic for your research work or project.They also feel that the pre-school children cannot differentiate between commercials and programmes and cannot distinguish between reality and fantasy.Critics charge threat advertising to children is inherently unfair and deceptive and should be banned.The issues of advertising directed to children have been receiving great attention recently.There is also a growing concern over how advertisers are using internet to communicate with and sell to children.


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