Radio Business Plan

Radio Business Plan-64
Your brand is what your company stands for, as well as how your business is perceived by the public.A strong brand will help your business stand out from competitors.After registering a domain name, consider setting up a professional email account (@yourcompany.com).

Your brand is what your company stands for, as well as how your business is perceived by the public.A strong brand will help your business stand out from competitors.After registering a domain name, consider setting up a professional email account (@yourcompany.com).

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The costs involved with starting a radio station depend greatly on the type of station you want.For instance, you can start an internet radio station for almost nothing by using equipment you already have—the only cost comes from the time and money spent creating programming.You can also create a low-power FM radio station for under ,000, which includes all of the equipment you need.Because being a radio station owner and manager means being a jack of all trades, experience in any of its key fields can help you be successful.For instance, experience in advertising will help you craft customer advertisements for clients, while experience in sales can help you find the best clients and help your team deliver the best pitches.You will need to register for a variety of state and federal taxes before you can open for business.Recording your various expenses and sources of income is critical to understanding the financial performance of your business.The preferred listeners are those who listen continuously and often to your station.As such, your best clients will be commuters who are on the road a lot and looking for entertainment.Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.

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